January 25, 2023
Wednesday, July 8, 2009
The long, drawn-out sale of the Chicago Cubs by Tribune Co. may be nearing its end. It was assumed that Wrigley Field would go … Read the whole story
- COMMENTARY
Consumers are besieged by poorly thought out and inelegantly executed attempts to get us to man up. We are not the great men and … Read the whole story
Two of the nation's leading newspaper publishers are seeing delays in their plans to sell assets to raise much-needed cash. These postponements will turn … Read the whole story
Motivated by concern over ratings issues involving Arbitron's Portable People Meter, a passive electronic measurement device for radio, the Association of Hispanic Advertising Agencies … Read the whole story
If you needed a break from the Michael Jackson tributes, there was lighter fare on network TV drawing some summer crowds on Monday night. Read the whole story
Spanish-language TV advertising posted a slim 3% gain in 2008 versus 2007, per a new Nielsen study, which kept pace with other media. However, … Read the whole story
Says the Natural Marketing Institute's Steve French: "If you're never targeting them, you're never going to get the purchase. ... They are more connected … Read the whole story
