MediaDailyNews
Friday, July 17, 2009
  • Ad Spending Confidence Rebounds, Improves For Most Major Media

    Economic pessimism among marketers and agency media buyers appears to have bottomed out last spring and their ad spending plans are trending upward for … Read the whole story

  • The Death of One-To-Many

    Media is no longer one (one reporter, one show, one company) talking at many. Rather, it's become a cacophony of public conversations. The audience … Read the whole story

  • Loesch To Head Hasbro/Discovery TV Network

    Veteran TV kids programming executive Margaret Loesch has been named president and CEO of the new Hasbro-Discovery Communications kids TV Network. The yet-to-be-named Hasbro-Discovery … Read the whole story

  • NBC Keeps NHL Games, NFL Goes Global

    NBC said it has signed a two-year deal to continue carrying NHL regular-season and playoff games through the 2010-11 season. Separately, sports marketing company … Read the whole story

  • Macrovision Becomes Rovi, Adds Liquid TV

    Macrovision, the copy-protection media company, which bought out the dominant program guide company Gemstar-TV Guide, has a new company name Rovi and a new … Read the whole story

  • 'Tour de France' Cycles Solid TV, Net Ratings For Versus

    With about half of the race completed, Versus' coverage of the Tour de France has seen its ratings soar -- all linked to the … Read the whole story

  • Mag Bag: 'All You' Relaunches Site As Value-Oriented

    All You, the women's lifestyle and homemaking magazine published by Time Inc. for distribution in Wal-Mart stores, is re-launching its Web site as a … Read the whole story

  • Beatty Battles Tribune Over Taped Deposition

    Warren Beatty's battle with the Tribune Co. over rights to the Dick Tracy character took an acerbic turn Thursday as the famed actor sought … Read the whole story