No matter what happens after 11:30 p.m. in a couple of weeks, NBC has said it will be moving the new Jerry Seinfeld reality … Read the whole story
Coca-Cola gets some big-star media value for its on-air, branded content on "American Idol" -- a sparkling $12 million just from the show's initial … Read the whole story
The new Discovery Communications-Hasbro kids cable network now has a name -- The Hub. The network is set to launch in fall of 2010 … Read the whole story
Broadcast radio is getting contextual advertising placements courtesy of Clear Channel Radio, which is offering advertisers the ability to automatically insert audio spots after … Read the whole story
The lead character in AMC's "Breaking Bad" runs his drug-dealing enterprise from a revolting RV. To promote the third season, the network is going … Read the whole story
The media industry employment marketplace is beginning to improve, according to a report released Thursday by Mediabistro.com. While competition for jobs in the media … Read the whole story
Top-20 cable operator Bresnan Communications has launched a dynamic ad insertion VOD test in four Montana markets. Read the whole story
Hoping to parlay a rumored economic turnaround into a rebound for magazines, a group of leading publishers including Time Inc., Conde Nast, Meredith, Hearst … Read the whole story