• Pay Wall Won't Offset 'NYT' Print Declines

    The New York Times has raised substantial circulation revenues from its online pay wall, but these are unlikely to make up for continuing losses on the print advertising side, according to Citigroup analyst Leo Kulp, who cited the company's precarious finances in a note to investors, when he downgraded The New York Times Co. stock from "buy" to "neutral." Other estimates have pegged the NYT's potential pay wall revenues higher. ...Read the whole story

  • MobiTV To Power 'TV Everywhere' On Mobile Devices

    Mobile TV company MobiTV announced it's introducing a solution allowing cable, satellite and IPTV providers to offer so-called TV Everywhere services to mobile phones, PCs, tablets and other connected devices. ...Read the whole story

  • Havas Posts 5% Uptick, Calls Asia, Latin America Top Performers

    Havas, the Paris-based advertising holding company, posted third-quarter revenues of $547 million, up 5% from the same period a year ago. Organic revenue growth (ORG), which excludes acquisitions and divestitures, was up 7.3%, an improvement over the 5.6% growth achieved for the first half of the year. ...Read the whole story

  • Clear Channel Radio Lays Off DJs

    Clear Channel Radio, the nation's largest broadcast radio group, has dismissed a large (but undisclosed) number of DJs from radio stations in small and mid-sized markets across the country. The move is widely seen as a prelude to implementing more automated or national syndicated programming. ...Read the whole story

  • ZenithOptimedia Creates Web Series To Promote Nestle's Life

    Publicis Groupe's ZenithOptimedia has co-created a new online series to publicize client Nestle's line of Pure Life bottled water products. It is said to be the first time the brand has used online video to promote itself. The series, called the Nestle Pure Life Hydration series, debuts this week on the Web site ModernMom.com. ...Read the whole story

  • Streaming TV On Rise, More Millennials Watch Trad TV

    More Internet users are leading to more streamed TV or alternative TV viewing -- with young viewers leading the way. The good news for networks: They also are watching a lot of traditional TV. ...Read the whole story

  • Time Warner Cable Ad Revs Sink 5%

    Time Warner Cable felt the brunt that other media -- including TV stations groups -- have been feeling when it comes to local advertising sales: a dip in its third-quarter reporting period. Ad revenues sank 3.1% to $265 million, with Time Warner Cable blaming the lack of political dollars. ...Read the whole story

  • IMAX To Push Marketing, 'Sensory' Movie Experience

    IMAX, which bills itself as the purveyor of transcendent motion picture experiences, wants to establish itself as a consumer brand and will launch a marketing campaign in the first half of next year. ...Read the whole story

  • Mag Bag: Affinity Reports Total Audience Estimates on Quarterly Basis

    Ad agencies and publishers are demanding more rapid, frequent reporting of magazine audience metrics across print and digital platforms, and research firms are hustling to meet their needs. Affinity said that it will begin reporting total audience estimates for magazines, as part of its American Magazine Study, on a quarterly schedule beginning in spring 2012. ...Read the whole story

  • More PR BS

    Ad Age Blogs this week saw fit to allow Rosanna M. Fiske, chair and CEO of the Public Relations Society of America, to expend 508 ... ...More



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