Heavy Olympic and political advertising in the third quarter contributed to substantial growth. But overall, 2012 growth is still pegged at only a slight … Read the whole story
Omnicom media shops have dominated the finalists in MEDIA magazine's 2012 Creative Media Awards. PHD made the finals in five categories, while OMD made … Read the whole story
In a rerun of sorts, all television viewing continues to remain at high levels. But a key contributor to previous overall longtime TV gains, … Read the whole story
The best use of design comes when it is integral to the entire business process - when it is recognized as an ongoing thought … Read the whole story
WPP shareholders voted overwhelmingly Tuesday in favor of a plan to move the advertising and marketing services holding company's headquarters back to the UK … Read the whole story
With more than 5% of American homeowners behind on their mortgage payments, the U.S. government is trying to bring relief to struggling homeowners with … Read the whole story
Mobile ad network Jumptap and WPP's 24/7 Media have teamed up to provide a service that lets advertisers reach audiences across the desktop and … Read the whole story
Marketing and media research giant Nielsen is hedging its bets and backing a new venture capital firm focusing on marketing technology start-ups. Terms were … Read the whole story
Just in time for the holiday season shop-a-thon, Havas Media has launched a new YouTube video on social shopping. The video features executives from … Read the whole story
Nielsen, the publicly traded media and marketing research giant whose shares are still controlled largely by big private equity firms, this morning shook up … Read the whole story