MediaDailyNews
Monday, December 24, 2012
  • TV Spots Rates Hold Steady

    For almost two-and-a-half years, broadcast network television commercial costs have been up or virtually flat -- reversing declines in previous years, due to the … Read the whole story

  • Omnicom, Code Hit With Sexual Harassment Suit

    Omnicom, its marketing technology agency Code Worldwide and a former vice president at the agency, Frank Manzi, have been slapped with a sexual discrimination … Read the whole story

  • 3D Growth Stellar Across Media Landscape

    One research report believes the overall 3D growth global prospects will be strong in the coming years. Consumer spending on 3D entertainment -- in … Read the whole story

  • Progresso Soup Feeds 'Biggest Loser'

    General Mills will use NBC's "The Biggest Loser" as a platform to back its Progresso soup next year, maintaining its ties to the reality-competition … Read the whole story

  • Walmart Taps Conde Nast For 'Beauty' Pubs

    Retail behemoth Walmart has partnered with Conde Nast to create five issues of a 12-page magazine-catalogue with its own editorial content. Read the whole story

  • Kantar Acquires AdGooroo To Enhance Data Analysis

    WPP Group's Kantar Media, which provides insights into online marketing and advertising, has acquired AdGooroo to expand its analysis on global digital media. AdGooroo … Read the whole story