MediaDailyNews
Tuesday, June 4, 2013
  • Range Rover Uses Art, Media To Tell Its New Design Story

    Range Rover is using art and design -- coupled with a cross-channel paid, owned and earned media campaign by its media shop Mindshare -- … Read the whole story

  • ABC, Branded Cities Partner For National DOOH Network

    ABC Regional Sports and Entertainment Sales, a division of ABC National Television Sales, has partnered with Branded Cities Network to create a national digital … Read the whole story

  • Most TV/Video and Mobile TV Usage Is In Home

    As it turns out, mobile TV-video usage isn't all that mobile. Some 82% of tablet TV/video usage and 64% for smartphone TV/video usage occurs … Read the whole story

  • Comcast Launches LGBT-Focused Microsite

    Comcast has launched a microsite within its on-demand hub focused on programming that appeals to the LGBT community. Xfinity.com/LGBT features TV content such as … Read the whole story

  • 'Thrones' Enjoys Social Media Bump For Season Finale

    TV's lazy summer season has arrived -- but not for those who use social media in connection with their favorite TV shows. The season-ender … Read the whole story

  • Mindshare Taps Malmad As Mobile Chief

    Mindshare has appointed mobile industry veteran Jeff Malmad as mobile leader, a new position that signals the agency's continuing effort to ramp up its … Read the whole story

  • Hearst Names Uden VP, Digital Marketing

    Hearst Magazines named Klas Uden as its new vice president of digital and acquisition marketing. At Hearst, Uden's role spans marketing and acquisition for … Read the whole story