MTV says younger U.S. millennials are a bit more pessimistic than older millennials. New millennials ages 14 to 17 are a bit more worried … Read the whole story
A Heineken ad campaign from Wieden + Kennedy Amsterdam, the brand's first global campaign effort, has won the Cannes Lions Grand Prix award in … Read the whole story
Google-owned Motorola has appointed Publicis Groupe's Digitas to handle global media duties. Those duties, which were shifted without a formal review, had previously been … Read the whole story
Costco, Cisco and Movado are the three most financially promising pure-play, publicly traded brands in the eyes of U.S. consumers. The goal of brand … Read the whole story
Select artists that appear on TV late-night show "Jimmy Kimmel Live" will get to perform an extended set in front of the show's fans, … Read the whole story
One of the biggest shows on broadcast television finished its spring edition pretty close to where it scored a year ago. NBC's "The Voice," … Read the whole story
Mindshare, part of WPP's GroupM, has tapped digital marketing veteran Amy Elkins to be managing director, digital, for the company's West Coast operations. The … Read the whole story
The senior age group is now, for the first time, the largest in terms of percent of population in the U.S. And this age … Read the whole story