January 25, 2023
Wednesday, December 4, 2013
Viewers watching time-shifted traditional TV continue to rise, but users of video on a computer -- as well as general computer usage -- declined … Read the whole story
Since the inception of TV Everywhere, its critics could confidently claim that the authentication of subscribers on non-TV devices was failing to materialize. Over … Read the whole story
Out-of-home advertising revenues rose again in the third quarter, according to the latest figures from the Outdoor Advertising Association of America, marking 14 straight … Read the whole story
This year, marketers devoted 37% of their budgets to branded content, which averaged out to exactly $1,860,788 per brand. Although the percentage of overall … Read the whole story
Netflix is debuting is first original series for kids. "Turbo Fast," an animated comedy from DreamWorks that kicks off Dec. 24 at 12:01 a.m. … Read the whole story
The Association of National Advertisers has urged marketers to carefully consider extending payment terms because the impact on marketer-supplier relationships and even the health … Read the whole story
Although there was little change at the top of the TV broadcast network leaderboard when it came to Monday programming versus a week ago … Read the whole story
TNT's upcoming limited drama series, "Mob City," will be supported by three major sponsors: Acura, DirecTV and Sony Pictures. Acura will promote its Acura … Read the whole story
