With three nights left in the 2013-2014 broadcast year, NBC will win the 2013-2014 prime-time season -- its first seasonal win in 10 years. … Read the whole story
Facebook is expanding its new video ads beyond the U.S. to countries including Australia, Brazil, Canada, France, Germany, Japan and the U.K. The international … Read the whole story
Just over one-third of the $50 billion in projected U.S. digital ad spending this year will be earmarked for ads running on mobile devices, … Read the whole story
The tech company Taboola, which distributes advertiser-sponsored content online, has agreed to make its disclosures more noticeable, the Better Business Bureau's National Advertising Division … Read the whole story
IAB 's 2013 AdEx Benchmark report says the European online ad market grew 11.9% year-over-year to EUR27.3 billion ($37.4 billion). Per the report, that's … Read the whole story
Google will sponsor a robotics exhibit at the Museum of Science and Industry in Chicago in spring 2015, demonstrating power in numbers. It has … Read the whole story
"The Strategy" opens with Peggy standing in a Burger Chef parking lot. She's invading the window of a station wagon in an attempt to … Read the whole story
A recent Federal Communications Commission study says the average expanded basic TV package grew 5.1% to $64.41 for the 12 months ending January 1, … Read the whole story
With the planned spinoff of Tribune's newspapers as a stand-alone company coming up, the publishing division's financials aren't looking any stronger, judging by the … Read the whole story
After dumping a few hundred small and mid-sized stations as part of a big corporate restructuring and transaction to take the company private in … Read the whole story
Humanizing a brand requires social media authenticity, and few easily discover the way. The task of finding a voice may seem daunting, and many … Read the whole story
Vindico, a video ad management platform, on Tuesday announced the launch of a demand-side platform (DSP). The new DSP, dubbed Vindico Bid Manager, puts … Read the whole story
Big Data is one of the most trending buzzwords -- and perhaps one of the most misunderstood and misused. Is bigger necessarily better? Is … Read the whole story
Tremor Video's head of marketing Doron Wesly has been going into the field and doing other research about the rare connected TV viewer and … Read the whole story