In a potential blow to its credibility, Simmons has lost Media Rating Council accreditation for its National Consumer Study, including the National Hispanic Consumer … Read the whole story
A new forecast suggests that ad spending on Facebook is outpacing the share of attention it commands daily in digital media. U.S. adults will … Read the whole story
More changes are coming to Facebook's News Feed algorithm. When deciding which posts to show to which users, the social giant will now give … Read the whole story
Digital TV-video viewing continues to climb -- but it's still way behind traditional TV consumption. U.S. broadband households spend on average 1.3 hours per … Read the whole story
Earlier this week, Athlon Media, publisher of newspaper-distributed magazines including "American Profile," "Relish" and "Spry Living," announced the acquisition of "Parade," one of the … Read the whole story
Phoenix Marketing plans to release research that proves advertising messages must move and inform consumers with one simple message prior to a purchase. The … Read the whole story
TVGN, the CBS Corp. and Lionsgate jointly owned cable network, will get a new network name -- POP -- furthering its transition from the … Read the whole story
I find it fascinating that fans of the NFL who scream for blood and loudly cheer career-ending hits on Sunday are surprised when players … Read the whole story
Global transportation advertising company Titan has won a new, 10-year contract with Sound Transit, which serves the central Puget Sound area with buses, light … Read the whole story
There is a limited amount of human attention in the world. Every day the same amount of attention is created (number of people multiplied … Read the whole story
Listen, NFL executives: Anheuser-Busch isn't happy. Neither are McDonald's, PepsiCo, Campbell's Soup, and Visa. A-B started the ball rolling: "We are disappointed and increasingly … Read the whole story