Just months after elevating Michael Epstein from chief strategy officer to chief client officer, Carat is filling the void and expanding the role to … Read the whole story
MediaPost: You guys took a lot of heat before, during and after "Codename: The Interview." Were there any points where you felt it might … Read the whole story
The UK executive will join the WPP board on Jan. 1 as non-executive director and Chairman-designate. In June at the company's annual meeting he … Read the whole story
Even as the U.S. government reportedly has assigned blame for the hack of Sony Pictures' computer network squarely on North Korea, studio executives are … Read the whole story
Two of the nation's best-known magazines are dropping the size of their guaranteed circulation to media buyers, with "Time" magazine and "People" both set … Read the whole story
If 2014 was the year Internet radio came of age, 2015 will be the year it comes of age in the advertising world. Recent … Read the whole story
comScore on Wednesday reported that U.S. consumers spent $42.5 billion from desktop computers during the first 44 days of the November-December 2014 holiday season … Read the whole story
Moving Netflix into more traditional TV platforms, Dish says it is now the first major U.S. pay-TV provider to integrate the Netflix app into … Read the whole story
That's according to Horizon Media which examined the value of sponsored live-event brand experiences.The research found that fans that are open to posting on … Read the whole story
Fox now says its nonlinear TV viewership -- on Fox.com, Hulu.com and video-on-demand after four days of its live TV airing -- continues to … Read the whole story
New Net neutrality rules are "essential" to protect openness on the Web, Federal Communications Commission Chairman Tom Wheeler said in a new letter to … Read the whole story
"We wanted to do our part in spreading the joy this holiday season, by helping our fans around the world send and receive good … Read the whole story
Looking to expand its location-based efforts, Twitter is reportedly planning to partner with Foursquare in the New Year. Neither Twitter or Foursquare are commenting … Read the whole story
Supply-side platform (SSP) PubMatic on Wednesday announced the appointment of Diane Malloy as VP of global agency relations, a new position at the company. … Read the whole story
Landor says demand for more distinct urban environments with a stronger sense of place and community is a major marketing driver, evinced by places … Read the whole story
Berg Insight estimates shipments of connected wearable devices will reach 19 million units in 2014, growing at a compounded annual growth rate of 54.7% … Read the whole story
Global marketing firm Epsilon has promoted Andy Frawley to CEO. He succeeds Bryan Kennedy who the company said is stepping up to lead the … Read the whole story