Strong TV and digital advertising rocketed November's U.S. advertising revenues 23% higher versus the same month a year ago. Much of the national TV … Read the whole story
Recently, Showtime announced the renewal of its totally binge-worthy, crazy-sexy and sometimes even cerebral series, "The Affair," for a third season. That's not a … Read the whole story
With the acquisition of The Exchange Lab -- known for its proprietary technology, Proteus -- the Lab will become a core component of its … Read the whole story
For those who have stopped going to church yet still have increasingly vague memories of key dates in the Christian year, the Advent calendar … Read the whole story
Email marketers have until March 2018 to comply with the new European email and data protection laws. The European Union (EU) has agreed to … Read the whole story
Myhren, worldwide chief creative officer for the WPP agency, will join the technology giant early next year as VP marketing communications. He will report … Read the whole story
One-third (33%) of U.S. consumers said they are very or somewhat likely to try using ad-blocking software in the next three months, according to … Read the whole story
Cable networks, on average, posted an 8% decline in prime-time 18-49 viewers to 18.0 million and a 9% loss in total day 18-49 viewership … Read the whole story
As part of its broader live-video streaming efforts, Facebook is expanding the ability for verified Pages to share live video. The change is part … Read the whole story
Prognosticators are seeing December auto sales as a reason to make corks fly at dealerships and OEMs. It is shaping up to be the … Read the whole story
Apparently a push in advertising is paying off for Amazon during the holiday season, along with its predictive search technology. Some 35% of respondents … Read the whole story
In a blow to Cox, a federal jury decided on Thursday that the Internet service provider must pay $25 million to music publisher BMG … Read the whole story
Email marketers have said "bah humbug" to thoughtful and personalized campaigns this holiday season, according to new research released today by email marketing company … Read the whole story
Longtime senior NBC advertising executive Jim Hoffman has joined A+E Networks as EVP of program partnerships and strategic initiatives. He will work with A+E … Read the whole story
An Integral Ad Science (IAS) survey of 400 digital advertising professionals found that everyone agrees media quality is important -- but not everyone has … Read the whole story
Consumers are continuing to increase their use of "TV Everywhere," even if they aren't identifying the practice of streaming video content as such. "There's … Read the whole story
The Internet of Things is coming. Now the issues of privacy are floating to the top, more like scum than cream. We are warned … Read the whole story