"The changes announced by Apple will block tools used to support many online functions, including content personalization and advertising by forcing users to click … Read the whole story
Consumers are leading general marketers in adoption of rewarded ads for two reasons, says Maggie Mesa, vice president of mobile business development at OpenX, … Read the whole story
Some 136 spots have run on The Olympic Channel through July 24. Five spots have run on NBC Television Network and two spots on … Read the whole story
The cost to advertise on Facebook is beginning to wane again, and is projected to expand at a slower rate than supply by Q4 … Read the whole story
Tron, a blockchain company from China, officially acquired BitTorrent on Wednesday for $126 million in cash, the company confirmed in a blog post. BitTorrent … Read the whole story
The main idea is to better present the firm to clients as a full service, data-driven marketing solutions company. Read the whole story
Ever wondered what would happen if you turned ads.txt off? "The Guardian" did. The results were alarming. Read the whole story
Fox News Channel is into the Deep State theory. So why can't any of their reporters get any Deep State officials for an interview? Read the whole story
Peak Games partnered with Ryan Reynolds on a campaign supporting a performance-based marketing model where the advertiser pays when a specific action is completed … Read the whole story
Thank you, Sacha Baron Cohen, and thank you, Roseanne, for giving us all something to talk about this week. Read the whole story
Comparing FoxNews.com page view data to both CNN.com and CNN Brand numbers is accurate, a comScore rep said. "We erred in inferring that it … Read the whole story
Taking medicine is part of most adults' daily routine. In fact, nearly three of five American adults take at least one medication a day, … Read the whole story