Dentsu has launched enterprise-wide access to Microsoft Azure OpenAI technologies, enabling employees to develop solutions for clients based on AI. Global Equities Research believes … Read the whole story
TV news has long relied on Twitter to fuel the fire of its "reporting" on news and current affairs. Read the whole story
Moray MacLennan served 28 years at the agency and has been CEO since 2021. His departure date is set for Sept. 30. The agency's … Read the whole story
Dynamic Search Ads and Google Display Ads campaign upgrades are open to all advertisers, but opting-in to Performance Max supported by AI is voluntary. … Read the whole story
The top 20 summer shows are down 15% to 3.6 million average viewers from May 25-July 16, using Nielsen's live airing-plus-7 days of time-shifted … Read the whole story
Since its launch at the start of this month, the "Following" feed and "Translations" have been the most requested features from users of the … Read the whole story
The name X may result in legal complications, as companies like Meta and Microsoft already have intellectual property rights to the same letter. Read the whole story
Ad spend grew across many major digital platforms that Tinuiti supports. Fashion brand Temu became a major player in the Google Shopping space during … Read the whole story
Alphabet's Q2 revenue rose 7% to $74.6 billion vs. the previous year, capitalizing on AI and cloud services. The cloud unit increased revenue by … Read the whole story
We now have what consumers have long wanted - individual media companies' streaming apps to pick and choose. The question remains: Is this what … Read the whole story
"We've got to hold these platforms accountable for the national experiment they've been conducting on our children for profit," Biden said Tuesday. Read the whole story
Women like crime stories, politics, podcasts aimed at themselves and morbid tales, Edison Research reports. Read the whole story
The brand was sold by Bayer last year to a startup OTC marketer Carlin Consumer Health. It spent $2 million on measured media last … Read the whole story
Brands are more likely to have a smaller group of people handling a bigger variety of functions. Read the whole story