Musk offered blunt remarks to advertisers pulling media schedules off X/Twitter, in response to a post he had written. Speaking to Andrew Ross Sorkin … Read the whole story
1 - "Trust me, Linda." 2 - "Go fuck yourself." 3 - "I'll just take a microdose." 4 - "Let's livestream the Neuralink human … Read the whole story
Google ad exec Vidhya Srinivasan will step into Jerry Dischler's role, spearheading Google's ad efforts around the Chrome web browser as the company phases … Read the whole story
Overall Q3 national TV/video advertising, including that of streaming TV, dipped 3.2%, according to Madison and Wall's projections. Read the whole story
TikTok's recent efforts to convince creators to create longer videos are intended to provide more room for ad placements. Read the whole story
Amazon is looking to fuel its ecommerce business from the brand's website to the Amazon marketplace. For the NFL, machine learning and data analysis … Read the whole story
What was once known as "the late-night wars" is a thing of the past. Read the whole story
Instacart members get free access to ad-supported Peacock; AARP members get 10% discount on Paramount+ plans. Read the whole story
"This is the biggest outdoor billboard that exists in the world," Mini's Patrick McKenna tells "Marketing Daily." Read the whole story
Brands that measure the effect of their sponsorships are mostly focused on the upper parts of the purchase funnel. Read the whole story
Computers today require the user to lead the machine. In the not too distant future, computers will run on agents. Read the whole story
News/Media Alliance praises agreement. Meta is still blocking news content in country. Read the whole story
The eclectic selections run the gamut from Jeff Goodby, who helped create an innovative agency, to Bill Imada who focuses on multicultural markets. Read the whole story
AdLib's dashboard provides access to and aggregates their data, metrics in standardized format. Read the whole story
Go Addressable poll indicates more buyers seeing improvement in measurement, scale, opportunities. Read the whole story
Apple has sent its current partner Goldman Sachs a proposal to end their partnership within the next 120-15 months, marking an end to the … Read the whole story
Amazon will carry five NASCAR Cup Series races starting in 2025. Races will also be streamed on Max's B/R Sports add-on tier. Renewal deals … Read the whole story
Cord cutters and cord nevers are pegged to reach 144 million, versus 121 million pay-TV subs, this year, forecasts Insider Intelligence. Read the whole story