Following weeks of fevered speculation and leaks, Apple on Tuesday unveiled a trio of new products including a larger-screen iPhone, a mobile payment service and a high-end smartwatch. Apple appears … Read the full story by Mark Walsh
I just caught Tim Cook's live streaming introduction of the Apple Watch (I guess they've given up the long running "i" naming theme). What struck me most is how arduously … Read the full story by Gord Hotchkiss
Apple gave us some bright shiny objects to focus on during one of the grimmest news days in recent memory, with a ghastly tape of a girlfriend-beating playing on a … Read the full story by
When CEO Tim Cook capped off the marathon Apple keynote on Tuesday by bringing out Bono and U2 for a live number, it already felt over the top. The main … Read the full story by Mark Walsh
Just weeks after one major agency forecast, Interpublic's Magna Global unit, reduced its outlook for 2014 ad spending, another -- Dentsu Aegis Network's Carat -- has upgraded it a smidge. … Read the full story by Joe Mandese
Publicis Groupe and Adobe Systems announced a partnership Wednesday to build and support an end-to-end marketing management platform from Publicis Groupe that automates and connects all marketing functions. Read the full story by Laurie Sullivan
Google's YouTube will generate an estimated $1.13 billion in revenue from video advertising this year -- up 39% from last year, per research firm eMarketer. Although its market share will … Read the full story by Laurie Sullivan
Facebook on Monday said it has hit 1 billion video views per day as the social network ramps up efforts to rival YouTube as an online video powerhouse. To highlight … Read the full story by Mark Walsh
People may opt to close an ad they see on Facebook for different reasons. Now the social network wants to better understand their thinking in an effort to serve more … Read the full story by Mark Walsh
Sorry, folks. It needs to be said yet again, even though the Social Media Insider last told you this less than a month ago. I repeat: do NOT try to … Read the full story by Catharine P. Taylor
In the 1960s, Marshall McLuhan famously coined the phrase "the medium is the message" to suggest that the medium in which a message or communication is delivered many times influences … Read the full story by Dave Morgan
NEWS ITEM: A recent "Good Morning America" interview with supermodel Gisele Bundchen and Olympian Lindsey Vonn about their new Under Armour advertising campaign was paid for by Under Armour. Team … Read the full story by Bob Garfield
The new role is more than just supervising those with inspiring ideas. The Chief Invention Officer will pioneer product development and new forms of media, formulate better ways to solve … Read the full story by Larissa Faw
Agiliti, the digital-focused management consulting firm founded by long-time Madison Avenue digital vet Jason Heller, has been acquired by McKinsey & Co. Terms were not disclosed, but Agiliti will be … Read the full story by Joe Mandese
The 20-year industry veteran has been elevated to the new post of global director of research and analytics, and is tasked with integrating Annalect's regional research and analytics capabilities globally. Read the full story by Steve McClellan
Dentsu EVP Tim Andree told attendees at a New York investor conference that the company was not interested in buying either of the two holding company competitors. Read the full story by Steve McClellan
More than any documentary or news program that I can think of, this replay that runs for three hours and six minutes immediately transports me back to the experiences of … Read the full story by Ed Martin
For the last 12 years, most of the annual early-September programming tied to 9/11 has offered looks back on the day itself. But I can't recall a news show or … Read the full story by Ed Martin
SUV culture wins. After years of touting the superiority of elegant and diminutive, Apple embraces the expanding American media waistline. And it looks as if Americans are ready to fill … Read the full story by Steve Smith
The holding company has scrapped the agency team approach it created with Rogue. Going forward Lowe and Partners will service the account globally. Read the full story by Steve McClellan
Citing greater accuracy and transparency as well as competition in the local TV audience measurement marketplace, Walt Disney Co.'s ABC Owned Television Stations Group this morning announced that all of … Read the full story by Joe Mandese
Yahoo on Monday confirmed extending its native Stream ads to third-party sites through a content recommendation engine that includes sponsored posts. The new offering, dubbed Yahoo Recommends, suggests other articles … Read the full story by Mark Walsh
Fashion Week is all about the lovely clothes (of course!), the must-have accessories, the sky-high models, the front-row celebs, and the fabulous antics. It is the place to see and … Read the full story by Persia Tatar
Certain themes continually return to certain sectors, especially if the short-term newsflow seemingly supports the trajectory of those themes. Last week we revisited the flawed "death of TV" notion; this … Read the full story by Brian Wieser