Terms weren't disclosed, but the "Cincinnati Business Courier" estimates the agency's 2018 revenue was $250 million. Read the full story by Steve McClellan
Too often have I heard a CMO lament that his current agencies "suck," not realizing the real reason is often the client themselves. Read the full story by Maarten Albarda
HGTV has successfully produced a show that evolves into a made-for-television project that remains true to HGTV's DNA. Read the full story by Adam Buckman
AT&T's advanced ad unit Xandr is launching a supply-side platform for premium TV/video content for media content owners to sell inventory. Read the full story by Wayne Friedman
Melissa Grady, director of Cadillac media and performance marketing since September 2018, will replace Wahl as Cadillac's CMO. Read the full story by Tanya Gazdik
When a computer causes or enables a bad thing, how do we, as a society, bring humans to account? Read the full story by Ted McConnell
Conan O'Brien tried to persuade Greenlanders that they should welcome the purchase of their island by the United States. Read the full story by Adam Buckman
Truth in Advertising alleges that the hugely popular YouTube channel Ryans ToyReview illegally targets preschoolers with sponsored advertising that's indistinguishable from organic content to this audience. Read the full story by Karlene Lukovitz
Google and other companies reportedly are urging California lawmakers to revise the landmark privacy law by allowing companies to continue to collect data for targeted advertising, even when users opt … Read the full story by Wendy Davis
Like others, I assumed the current administration would bungle us into some kind of war by now, I just didn't know it would be a trade war. Politics aside, this … Read the full story by Joe Mandese
The proposed settlement also calls for Google to develop a system aimed at ensuring compliance with COPPA, which prohibits website operators from knowingly collecting the type of data used for … Read the full story by Wendy Davis
The base of podcast listeners is projected to expand 36% over the next four years, reaching 97 million weekly American listeners by 2023, according to findings of IPG Mediabrands just-published … Read the full story by Joe Mandese
The final version of the ad and media industry's new standards includes a significant revision to a controversial component that would require audience measurement companies to weight the duration of … Read the full story by Joe Mandese
The wedding of Rhoda Morgenstern and her boyfriend Joe on "Rhoda" was seen by an estimated 52 million people. Read the full story by Adam Buckman
WarnerMedia CEO John Stankey has been named president and COO of AT&T, adding to his responsibilities. Longtime veteran Jeff McElfresh has been named CEO of AT&T's Communications unit -- succeeding … Read the full story by Wayne Friedman
I've been analyzing television programming for roughly 30 years, and have seen many good pilots flop as regular series, but also more than a few weak pilots build into hits. … Read the full story by Steve Sternberg
Trump has said: "Fox is no longer working for us." Brit Hume, Fox News senior political analyst, tweeted: "Fox News isn't supposed to work for you." Read the full story by Wayne Friedman
The delay means it's likely planes will not be back flying passengers in North America during the Christmas holidays, as Boeing and some U.S. carriers have publicly projected. Read the full story by Thom Forbes
Digital advertising has become a growing part of auto companies' media plans, yet linear TV remains their largest spend category, says Entertainment Data Oracle. Read the full story by Tanya Gazdik
More than two-thirds of U.S. households currently are enabled to stream video content either via an internet-connected device or a smart TV, which is 13 times the penetration of just … Read the full story by Joe Mandese
A child declares "I hate ransomware," and starts beating up a punching bag. Read the full story by Ray Schultz
Imagine if at the height of his scandal Richard Nixon cashed in by selling bookings to the Watergate Hotel? Well, that's exactly what the current resident of the White House … Read the full story by Joe Mandese
ABC has run some 1,212 national/regional airings for its new drama "Stumptown," pulling 834 million impressions over the last month -- well above all other new TV show efforts for … Read the full story by Wayne Friedman
NBC says it had the best viewing results for an NFL kickoff game since 2016, and that digital viewers were the highest ever for a regular-season NFL game. Read the full story by Wayne Friedman