Two years after taking the helm of Kalmbach Media, magazine industry vet Dan Hickey is transforming the enthusiast publishing company around a membership strategy, including new products that line extend its special interest titles. Kalmbach, which reaches more than 35 million consumers across 18 sites and 11 print brands, includes Model Railroader, Bead & Button, … Read the full story by Sara Guaglione
Viewing Netflix more as a straight-ahead competitor for its growing streaming business, Walt Disney has banned Netflix advertising on its entertainment networks. The ban began in the summer. News of … Read the full story by Wayne Friedman
Even as the nation's largest consumer brand marketers meet for their annual conference this week, a new report from MediaPost's "Research Intelligencer" finds the role of brand equity is eroding. … Read the full story by Joe Mandese
Following earnings reports that major consumer goods marketers' earnings have been suffering due to the erosion of their brand equity with consumers -- especially among Millennials -- "Research Intelligencer" asked … Read the full story by Joe Mandese
AARP argues for shredding "the cloak of secrecy around drug prices" in a friend-of-the-court brief. Read the full story by Wendy Davis
CTV accounted for 50% of all video ad impressions on Extreme Reach's server in Q2, and CTV distribution/ad supplier Wurl rolled out a new CTV ad marketplace. Read the full story by Karlene Lukovitz
The ANA Masters of Marketing included CMO presentations from Target, Ally, Disney, SAP, Dunkin' and Pearl Vision. Read the full story by Tanya Gazdik
CNN has turned down two Trump campaign ads -- one about presidential candidate and former Vice President Joe Biden, called "Biden Corruption," and another called "Coup" -- due to false … Read the full story by Wayne Friedman
Regulators seem blissfully unaware that their actions regarding privacy are helping Facebook and Google assert their already huge scale advantage. Read the full story by Ted McConnell
That's up 130% from the 33% of these households that had multiple OTT subscriptions in 2014, per Parks Associates research. Read the full story by Karlene Lukovitz
A new privacy law in Nevada, which requires website operators to allow consumers to opt out of the sale of some personally identifiable data, shows the need for federal legislation, … Read the full story by Wendy Davis
As federal regulators and legislators contemplate the role of social media in the distribution of news -- legit, fake or somewhere in between -- a significant majority of Americans believe … Read the full story by Joe Mandese
The tabloids have given them a hard time -- but is this the article to go to court over? Read the full story by Sean Hargrave
"Batwoman" is another in a long line of TV shows that depict a world that grows drearier with every new series that comes along. Read the full story by Adam Buckman
The premiere week of TV's broadcast network season showed more double-digit percentage declines in traditional Nielsen measurement. Among the four broadcast networks, total average viewers were down 9% to 6.2 … Read the full story by Wayne Friedman
Let's look at past impeachment proceedings in the context of the media landscape, and how it's changed. Read the full story by Gord Hotchkiss
The D.C. Circuit Court of Appeals on Tuesday partially upheld the FCC's decision to revoke the Obama-era net neutrality rules. But the appellate court rejected the FCC's move to "categorically … Read the full story by Wendy Davis
Company will close as many as 178 stores in the U.S. and shut down most in Asia and Europe, but will remain in Mexico and Latin America. Read the full story by Thom Forbes
Sounds of splashing with a black screen, then a typed messages onscreen, finally give way to footage of people enjoying a Royal Caribbean resort's water park. Read the full story by Karlene Lukovitz
My son and I decided to skip watching an NFL game on linear TV. We agreed that the match-up did not warrant sitting through the commercial load. Read the full story by George Simpson