This open-book policy means the agency engages the publisher or tech platform to negotiate and place media, but then invites the client to "own" … Read the whole story
DAN said the acquisition would help to further scale performance marketing unit Merkle's offering globally. Read the whole story
The creative, developed with O'Keefe Reinhard & Paul (OKRP), promotes the retailer's national rollout of its "buy online, deliver from store" program. Read the whole story
That's according to R3, which tracked 235 M&A deals in the sector with a total value of $13.6 billion, up 43% from the same … Read the whole story
Tinuiti is hiring Tom Olivieri as vice president, creative to manage the digital agency's 40+ person creative department as well as focus on brand … Read the whole story
On-demand delivery platform DoorDash has appointed Kepler Group to manage programmatic media buying and optimization. Kepler will support DoorDash's efforts to recruit both customers … Read the whole story
