These top concerns are followed by racial challenges, homelessness and environmental issues according to a survey by BSM Media. Read the whole story
OOH firm Talon will utilize LoopMe's tech platform to better track attribution and other metrics assessing ad performance. Founded in the UK with backing … Read the whole story
Promote Iceland, a public-private marketing group promoting Icelandic companies in foreign markets, has tapped Havas Media Group as its media agency of record for … Read the whole story
Kantar, the global marketing and media research firm owned by Bain Capital and WPP, has named Alexis Nasard as CEO, filling the top leadership … Read the whole story
COMMENTARY"Local marketing" intent among brands has been steadily increasing since mid-September. In June, both "demographics" and "local marketing" saw increases. Marketers may be seeing … Read the whole story
- COMMENTARY
Technology drives change faster and faster, and we shouldn't assume what is acceptable today will be acceptable tomorrow, says author Juan Enriquez. Read the whole story
'The Sunday Times' quoted Martin Sorrell's second wife, Christiana Falcone, as saying she felt she had "lost" her own identity while married to Sorrell. … Read the whole story
The Many is expanding its media services team with the appointment of Vanessa Shanahan as group director, analytics to lead the data science and … Read the whole story
The Carlsberg Group has named Grey as agency partner for two brands following a review. Grey will develop global advertising campaigns for the Carlsberg … Read the whole story
