The new firm, Tingley Lane Trading, is named after the street where VaynerX Chairman Gary Vaynerchuck launched his first lemonade stand. Joshua Smith will … Read the whole story
The company has acquired billboards and various business support assets in Portland, Oregon, and Clark County, Washington, from Pacific Outdoor Advertising. Read the whole story
The ride-share company spends an estimated $12 million on media annually according to agency research firm COMvergence. The bulk of that spending-over $11 million--is … Read the whole story
They include accepting more representative "alternative media metrics," avoiding extended payment terms, certifying suppliers, and hiking ad spending to boost supply. Read the whole story
The award is given to the person "who has harnessed their position to make a significant and positive difference to the world around us." Read the whole story
Specifically, 41% of consumers said they initiated an online search after seeing an out-of-home ad vs. 45% who said they did so after seeing … Read the whole story
In latest ad, everybody's in a good mood when they're around a United plane -- even the captain, laughing in the cockpit. Read the whole story
As idiosyncratic as your tastes and interests may be, todays' algorithms and marketing platforms can decode them and make smart assumptions based upon them. Read the whole story
Advanced and the UK-based agency have been haggling since the beginning of the year over the value of the agency. Today the suitor revealed … Read the whole story
Harrison's remit is to shape the department as the business expands. Read the whole story
The Cincinnati agency's assignments focus on three ultra-premium tequilas. Read the whole story