The deals follow an announcement made earlier at the Ad Festival that the firm was using Microsoft to underpin new capabilities in its Omni … Read the whole story
MNTN plans to launch a generative AI tool to help marketers streamline the creative process for CTV ad campaigns, to lower the cost of … Read the whole story
France's privacy regulator has fined ad tech company Criteo for allegedly failing to comply with European law. Read the whole story
The move, which builds on its narrative at Cannes and more than 25 years of investment in developing AI technologies for customers, is one … Read the whole story
The U.S. Ad Market Tracker rose 2.5% in May, the first expansion in 11 months. The expansion compares with the year-ago period that was … Read the whole story
Per the report, Forrester believes job losses from generative AI over the next two years will be modest "until intellectual property rights, copyright, plagiarism, … Read the whole story
More than almost any other TV show or movie of its era, "Sex and the City" served as a picture postcard of New York … Read the whole story
Generative AI will "supercharge" the creative process, NVIDIA founder and CEO Jensen Huang told attendees at Cannes Lions this week. But there were many … Read the whole story