The appointment followed a five-month review. Revlon emerged from bankruptcy in May after lenders acquired the company. Read the whole story
Kelley who had been serving as CEO Americas, Dentsu, will report to IPG CEO Philippe Krakowsky. Earlier she served as NA CEO Mediabrands and … Read the whole story
By leveraging AI, the platform enables advertisers to discover podcasts they may not have considered. Read the whole story
The "Italian Alpine Birra" campaign features eight illustrated executions that showcase the Northern Italian landscape. Read the whole story
ANC will handle ad sales and strategic planning for the brand's TV visual signage in professional and college sports facilities. Read the whole story
Each culture has unique values, beliefs, and preferences, rendering general market approaches ineffective and obsolete. Read the whole story
The standards call for transparency and commitment to maintaining human oversight. Read the whole story
AI and other technology will help drive growth, but misperceptions about cost, capabilities are still prevalent. Read the whole story
Sonic branding firm amp demonstrated a tool at Cannes that uses AI to help create identities for brands. "They can use the Sonic DNA … Read the whole story
He joined Merkle in 2015 as Chief Operating Officer of Agency Services and was promoted to CEO in 2021. Read the whole story