Surging iPhone sales helped Apple increase market share among smartphone makers in the second quarter, jumping to 13.3% from 2.8% a year ago and 10.8% in the first quarter, according … Read the whole story
What will mobile advertising look like in 2020? A new report from OgilvyOne and messaging company Acision predicts that mobile advertising in 11 years … Read the whole story
Transpera and InsightExpress, announced a consumer research survey of consumers' reactions and feedback to mobile video advertising, which finds that avid mobile video users … Read the whole story
As the platform lurches forward, the unevenness of the mobile ad experience often comes in the all-important landing page. It seems to me that … Read the whole story
Abid Atilay, CIO at Cepmaster, a software application developer in Istanbul, Turkey, supporting telecom carriers, came to Search Engine Strategies in San Jose, Calif. … Read the whole story
HP is heavily promoting the program with several marketing elements, such as a takeover of MTV.com (where people can enter their own declarations without … Read the whole story
Underscoring the growing number of so-called cord cutters, Scarborough Research said it will start including cell phone-only users in samples for its local market … Read the whole story