Monday, November 15, 2010
  • YuMe Extends Video Ad Network To Mobile

    Video ad network YuMe is expanding to mobile, launching software development tools for the iPhone, iPad and iPod touch as well as a pair of new mobile ad units. By adopting its software, publishers and app developers will be able to use YuMe's ACE technology platform to tap into multiple video ad networks including its own to run video ads across iOS devices. ...Read the whole story

  • Wenner Media Sued For Alleged SMS-Spam

    Wenner Media, which publishes Rolling Stone, Men's Journal, US Weekly and other magazines, has been hit with a potential class-action lawsuit for allegedly sending SMS-spam to potential subscribers. ...Read the whole story

  • Draftfcb's Mobile Lead On iAd, Foursquare And 2011 Predictions

    Online Media Daily last week caught up with Patrick Moorhead, director of mobile platforms at Draftfcb Chicago, while he was in New York at the Digital Hollywood conference last week. Prior to joining the agency last December, he led R&D; efforts for Razorfish's emerging media practice in the central U.S. Before working at Razorfish, Moorhead spent five years as assistant professor of design at Drexel University's College of Media Arts and Design. ...Read the whole story

  • Study: Almost 40% Unhappy With Branded Apps

    Nearly four in ten mobile users are disappointed with applications from their favorite brands, according to a new study by Harris Interactive commissioned by design agency EffectiveUI. The survey of 781 online adults who download and use mobile apps found that 38% are dissatisfied with branded apps. Nearly 70% agreed that a mobile app that isn't useful or easy to use contributes to a negative perception about a brand. ...Read the whole story

  • James Murdoch: Apps Threaten Newspapers

    Rupert Murdoch may be bullish on tablet computers like iPads, but his son James isn't so sure they're good for the family business, which includes some of the world's best-known newspapers. ...Read the whole story

    TV Companies: Embrace Mobile Or Lose Revenue

    At a time when digital interactivity should be inspiring widespread innovation and out-of-box thinking, too many media companies continue to respond with blanket denial and complacency that will shatter their bottom line. ...More

    • T-Mobile's New 4G Network!?!?!

      I have T-Mobile. I dislike T-Mobile In many situations, I can't get good service worth a darn. Wine cellars, mountain lodges, and even certain areas of my house have been deemed dead zones. But why is ...More

    • The Fun, The Bad And The Scary In Mobile Porn

      "The Sexy Porn Star Name Generator? What the hell is this doing on the phone?" Oops. Perhaps I should have erased all of those adult-content apps I downloaded to the Droid the other day before passing ...More