With the federal government focusing on Android as part of its antitrust investigation of Google, one thing's for sure: It's going to be harder than ever for the tech giant … Read the whole story
The idea is that the retailer's Elf balloons, which have been floating down Broadway since 1947, are in desperate need of a makeover. Called … Read the whole story
I must be ahead of the curve when it comes to mobile marketing into the movie-going segment. If there is one segment for which … Read the whole story
The fundamental concept behind the Human Genome Project to identify the approximate 20,000 to 25,000 genes in human DNA has spurred numerous successful businesses. … Read the whole story
Mobile and video media might take market share from more traditional advertising, but 92% of U.S. adults use search engines to find key info … Read the whole story
Mobile ad network Mobile Theory has partnered with contextual advertising firm NetSeer to launch a new ad unit publishers can offer to help boost … Read the whole story
When it comes to the type of offers mobile users prefer to receive, the vast majority favor ads based on their tastes and interests … Read the whole story
Glamour readers can share ads with friends and earn discounts while they're at it, thanks to a new mobile barcode feature deployed in print … Read the whole story
Mobile marketing firm Velti has introduced a Web-based platform called 5ml that lets brands and agencies create rich media ads and mobile content using … Read the whole story