Despite all of the hype and hoopla over consumer electronics this past holiday, the NPD Group reports that for the five weeks ending Nov. 2, 2011, sales in the category … Read the whole story
As much as people embrace all things digital, they're much fussier when they turn into actual shoppers. Catapult's Brian Cohen, director of digital shopper … Read the whole story
Private ad exchanges have proliferated on the traditional Web. Lately, the trend has spread to mobile advertising, with rich media ad firm Medialets the … Read the whole story
Following up a report from last summer, mobile app advertising and analytics firm Flurry says app usage continues to gain at the expense of … Read the whole story
Facebook for iOS is far and away the most downloaded program over its lifetime on the platform. According to Luth Research Traffic Ranking Data … Read the whole story
Mobile messaging will continue to evolve. If marketers can harness the power of mobile and activate it at the pulse of their marketing strategies, … Read the whole story
I have been playing with both the Kindle Fire and Nook Tablet for the last month trying to work through why I have to … Read the whole story
Most brands seem to understand that mobile apps must provide clear utility or entertainment value to the consumer. Some have actually achieved this in … Read the whole story