• Scion, Attik Revamp Web Site

    The Torrance, Calif., automaker is in the midst of rolling out its iQ matchbox coupe, and is gearing up to launch the FRS sports car. Television ads are running now for the iQ. And the digital side of things is up to date. At least it is now. ...Read the whole story

  • Cabot Creamery Launches Volunteer App

    Cabot Creamery is launching Reward Volunteers, a mobile app allowing volunteers to log hours, post to Facebook and earn rewards for themselves and the nonprofits they serve. ...Read the whole story

  • Happy Valentine's Day, Apple! They Love You

    According to a survey of 1,000 people conducted by a New York-based brand agency, Apple is the brand they "love the most," followed by Sony, Coca-Cola, Nike and Pepsi/Mountain Dew. ...Read the whole story

  • Google: Mobile Devices Influence Purchases

    New findings from Google suggest that consumers are using smartphones, tablets and desktop computers throughout the purchase process. Based on research conducted with Ipsos, Google found that people use smartphones in particular at different points as they move toward a purchase. ...Read the whole story

  • Google Increases Focus On Hispanic Market

    Google is accelerating its focus on building out YouTube channels for the Hispanic market through partnerships with independent and traditional media companies. The consumer segments range from retail to automotive to consumer products to technology. ...Read the whole story

  • Over 1 Million Second-Screen Viewers For Grammys, But Social Is Key

    CBS Interactive attracted over 1 million viewers to second-screen content for the Grammy Awards over the 72 hours leading up to the broadcast event. Robust complementary programming and an a social media effort late last year were key, ...Read the whole story

Of Love, T-Commerce And The iPad Buffoon

"Sir, you aren't booked in this hotel until next month," the clerk said as my heart sank. My wife was already gasping for air at the check-in counter, she was laughing so hard. A crafted romantic getaway had been thwarted by my mishandling of the iPad. ...More