The mobile platform has become indispensable for people in the market for a new car. According to local mobile ad network Verve and its survey of 235 people traveling across … Read the whole story
The company that made a name for itself offering low-cost (or "value-priced") home Internet services that were heavily reliant on phone-line dial-up returns to … Read the whole story
The love affair between teens and texting is deeper than ever. New findings from the Pew Research Center's Internet & American Life Project show … Read the whole story
One of the nation's largest coupon publishers, News America Marketing, has created a free iPad app for couponing called SmartSource Xpress. The iPad app … Read the whole story
A federal judge has given the go-ahead to a lawsuit accusing Jiffy Lube franchisee Heartland Automotive Service of spamming customers with text ads for … Read the whole story
Search contributes 18% across all brand categories, and a brand's Web site adds 16%. Companies want to get cozy with consumers, but marketers need … Read the whole story
Longtime marketing industry analyst Brian Wieser says entrenched entities throughout the TV ecosystem "have nothing to worry about" regarding new gambles to create Web-based … Read the whole story
Truth be told, I am starting to wonder if a lot of reviewers simply have younger, sharper eyes than I do. Or if the … Read the whole story
The number of online video ads viewed by Web consumers doubled year over year. In February, Americans saw 7.5 billion video ads, according to … Read the whole story