• Appolicious Rolls Out App Search Ad Platform

    Mobile app directory Appolicious is launching a keyword-bidded ad platform for running relevant ads that appear on the search results pages on its own online and mobile properties and those of partners Samsung and Best Buy. ...Read the whole story

  • Britannica Embraces App Strategy

    The Encylopaedia Britannica has made a more concerted mobile push, launching a series of children's-oriented iOS apps starting in 2010 and an iOS edition of the flagship publication last October. The Encyclopaedia Britannica app packages 140,000 articles with an array of photos, graphics and interactive features. ...Read the whole story

  • Siri Users Embrace TV Voice Recognition

    The movement in the TV business to allow voice recognition to select shows and make other commands has a significant audience. A large percentage of Apple iPhone 4S users appreciate the Siri voice-recognition functionality and a notable chunk would like the opportunity to issue similar directives for their TVs, according to Parks Associates. ...Read the whole story

  • Mobile Ad Serving Still In Test Mode Among Publishers

    Publishers are still trying to find a viable and comprehensive mobile ad-serving solution, new research finds. Many continue to rely on custom and in-house solutions, or knit together many providers across media types. ...Read the whole story

Internet Retailers: Listen To Your Users

Internet retailers must look closely at how they allocate their 2012 budgets, reduce the amount spent on apps, and increase development resources that improve their mobile sites -- and they must listen to their mobile users. ...More