Walmart and Target are far and away the leading distributors of their branded apps among general retailers, according to a new study. But each retailer gets that app love in … Read the whole story
The supply of online advertising inventory available in the so-called "real-time bidding" or RTB marketplace continues to expand as advertisers, agencies and publishers embrace … Read the whole story
Building content that is customized for search behavior on mobile devices is the key to success. This mobile-optimized experience will help both search engines … Read the whole story
A month before its expected IPO, Facebook reported quarterly revenue of $1.06 billion, down 6% from the prior quarter despite a gain in monthly … Read the whole story
According to a survey of more than 2,200 adults by Harris Interactive on behalf of LG, more than half (57%) of all parents said … Read the whole story
Mobile and place-based media are being fused with the acquisition of Adcentricity, which aggregates digital out-of-home networks, by Bee Media, which operates a mobile … Read the whole story
Gavin Kim, who served as general manager for Windows Phone product marketing at Microsoft, has joined mobile security firm NQ Mobile as chief product … Read the whole story
Facebook could own more than a fifth of the mobile ad market by 2017, Pivot Research argues. And the social network might not even … Read the whole story
ShopSavvy and its ad network partner Longboard Media say that the levels of ad interactivity in a mobile app occurring in-store, at the point … Read the whole story
Last weekend I accompanied my five-year-old son to his little-league team photo shoot. The professional photo studio and "baseball field backdrop" in the elementary-school … Read the whole story