When comparing similar Android and Apple handsets, iOS loses its purported advantage for usage levels and app interactivity. In fact, Android users at the high end are more engaged in … Read the whole story
CBS Interactive has started a new group, Studio 61, to create custom-branded content for marketers. The dedicated in-house team is charged with producing custom … Read the whole story
Google is testing a search feature that enables users to chat live with businesses directly from the search results. The feature offers a live … Read the whole story
Lewis said the deal strengthens its digital capabilities, moving it into paid media advertising and deepening its creative and analytics services. Piston, in turn, … Read the whole story
If you're on the creative side of the ad agency business, you are quite familiar with the barrage of emails from photo reps that … Read the whole story
Midsize broadcasting network ION Television started a business marketing campaign on Monday in preparation for the upfront TV market later this year. "ION Effects" … Read the whole story
Samsung took the wraps off the eco-friendly packaging of its Galaxy S 6 and S 6 Edge smart phones at an event at the … Read the whole story
AmeriFreight, a company that transports cars, allegedly boasted in its ads that it had "more highly ranked ratings and reviews than any other company … Read the whole story