Glance over at the person next to you on his phone. Chances are he's playing Clash of Clans, Candy Crush, or some other silly game. We can't get enough of … Read the whole story
Despite the benefits of linking keywords or images to specific pages in applications to help search engines find the content when someone queries their … Read the whole story
While many people are bullish about mobile programmatic -- after all, time spent on mobile devices is surging -- there's a learning curve and … Read the whole story
Turner Sports and Snapchat, the video/photo social media platform, are starting a unique deal allowing sports fans to use brand logos and other images … Read the whole story
But as users shift more of their video watching to mobile devices, their expectations don't change. If anything, they get more exacting as the … Read the whole story
Selling itself as a smarter way to communicate and accomplish specific tasks, Cola's texts -- or "Cola bubbles" -- incorporate functions that users' already … Read the whole story
Privacy advocates are cheering news that Federal Communications Commission Chairman Tom Wheeler wants to impose new restrictions on broadband providers. Read the whole story
"We're seeing a boom in streaming music right now," says Harry Wang, director of health and mobile product research at Parks. "There's a huge … Read the whole story
The content will be almost entirely video, focused primarily on two different kinds of ads: ads for other VR content, like developers producing VR … Read the whole story
Brands that embrace responsive design see 24% more clicks than brands that don't, according to Yesmail's Q4 2015 email marketing compass. The report's final … Read the whole story
In a victory for AT&T, a federal judge has granted the company's request to send a lawsuit over its data-throttling practices to arbitration. Read the whole story