In a major coup, T-Mobile just persuaded YouTube and Google Play Movies & TV to join its "Binge On" program. The service lets subscribers stream selected content without it counting … Read the whole story
LiveWorld is piloting the next generation of social tools that will move customer service from streams on Facebook, Twitter and other social sites to … Read the whole story
A recent study conducted by Enders Analysis found nearly 80% of mobile data usage can be attributed to advertising. Read the whole story
Making it easier for users to go back and forth between TweetDeck's desktop app and Web site, Twitter is no longer requiring that they … Read the whole story
SilverPush -- a tracking software that can monitor people's television use by embedding "audio beacons" in TV ads -- has been incorporated into at … Read the whole story
AOL continues to buff up its ad-tech stack via acquisitions. ONE by AOL's Eldad Persky discusses how AOL's latest acquisition of AlephD serves publishers. Read the whole story
It's March, which means a plethora of marketing activations around the NCAA Men's College Basketball tournament. However, the playbook has shifted. Two experts tell … Read the whole story
America is in a rage over buffered video. Statistics from IneoQuest Technologies tell a grim story, sometimes very slowly developing story.. Read the whole story
Google announced on Tuesday that it has extended its mobile Smart Reply email management application to Google Inbox on the Web, enabling desktop users … Read the whole story