• Airlines Build Out Mobile Apps, Wait For Consumers

    Airlines have been gearing for mobile commerce in a big way and now are awaiting more smartphone activity by consumers.

    Three out of four airlines now have mobile boarding pass and check-in capabilities, features expected to be in 90% of airlines’ mobile apps within three years, according to the latest gauge.

    Despite the wide availability of such services, most travelers still aren’t using them.

    In the last year, check-in by mobile app accounted for 12% of passengers, which was up from 9% a year earlier, according to a study ...

  • As Consumers Turn To Mobile Apps, Retailers Lag In Usage
    Mobile apps have been holding their own in the world of shopping, but consumers are doing a lot more than that with apps. More money is being spent per order via mobile apps compared to desktop and mobile Web site spending, according to the latest research from Criteo. This is good news in the world of online selling, since shoppers spent more than $10 billion online during the last month, according to the IMGR Capgemini eRetail Sales Index that is just out.
  • 70% Of Those Who Bought In A Store Checked Mobile First
    The simple shopping habits before smartphones typically involved a lot of searching at home and shopping in stores. A consumer could have been searching online or browsing through newspaper ads before heading to a store or mall. Those were essentially the two main shopping arenas. Smartphones extended shopping activity so that it could be all the time and in any place.
  • 87% Of Millennials Use Mobile Banking; Security Still Top Barrier
    Consumer expectations have both an upside and a downside for the growth of mobile payments. We know from numerous studies that there are various barriers to masses of consumers jumping onto the mobile payments bandwagon. While retailers have been gradually upgrading sales terminals to be able to accept various mobile payment methods, such as Apple Pay and Samsung Pay, consumers with capable phones still have been reluctant to give up paying by cash or credit card.
  • 57% of Parents Tap Mobile For Back-To-School Shopping
    Back-to-school shopping, another annual benchmark for the magnitude of mobile commerce, is just about over for many parents, so the final tallies are just around the corner. Indications are that the shopping season was another strong one for mobile, with smartphones continuing their move to center stage. For overall spending, most (91%) parents expected to spend the same or more than last year, according to a study conducted by Survata for Fatwallet.
  • 78% Satisfied With Mobile Banking, While Mobile Wallet Purchases Drop
    Getting consumers to move money through their smartphones has been a tricky proposition at best. As a pure cash or credit card replacement, mobile payments just aren't as easy. Various joint efforts by retailers haven't seemed to pan out and now retailers like Walmart and CVS are more or less going it alone, leveraging their own mobile apps.
  • Mobile Millennials: 63% Shop On Smartphones Every Day, 53% Buy In Stores
    Retailers worrying about millennials ditching their stores in favor of mobile purchasing may be focused in the wrong direction. Millennials are participating in mobile shopping in a big way but they still favor going to the store. As might be expected, most (63%) millennials shop on their smartphones every day, according to a new study.
  • Beacons At Retail To Be Felt Well After Shoppers Leave The Store
    Many more beacons will be felt, even if not necessarily seen. Beacons have been installed in many stores of many retailers, at least initially as trials of one sort or another. The little radio-transmitting, battery-powered devices have been sold by the thousands and many have been deployed at store entrances and in various departments.
  • Mobile Payments Wait For Consumers; 59% Not Interested
    One of the most commonly expected and long-awaited aspects of mobile commerce has been the widespread adoption of mobile payments. Based on the latest research, that adoption looks like it will stay pretty much where it is for a while.
  • 85% Of Shoppers Unlikely To Go Back After A Bad Mobile Experience; 95% Want Issues Resolved On First Try
    As more people research and purchase via mobile, an increasing number of those shoppers are looking for direct help from the companies they're dealing with. Unfortunately, when mobile shoppers look to find contact details to get help in their purchase, many of them come up short and end up cancelling the transaction. More than half (53%) of consumers use mobile phones for product research on products or services before buying them, based on a new study.
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