Tuesday, April 10, 2012
      • GroupM: '11 Global Web Ad Spend Up 16% Adweek

        The WPP Group media agency holding company predicts digital ad spend this year will climb almost as much, to $98.2 billion, or nearly 19% of all measured media spending. North American last year had the highest level of digital ad spending, followed by Asia Pacific and Western Europe. The same pattern is expected to hold this year. Last year, digital advertising in the U.S. increased 12% to $32.2 billion, an amount that represents a 22% share of the overall domestic media market. In 2012, spending is expected to rise 10% to $35.4 billion, a 23% share of media dollars.

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      • 'Stuff' Now Available On IPad The Drum

        The gadget magazine has launched its iPad Edition with LG as a partner. Martyn Jones, publishing director at Haymarket Media Group-owned Stuff, tells The Drum: "This is a significant milestone for the world's biggest gadget magazine. It marks our ambition to evolve across exciting emerging formats, and to reach new consumers." The iPad edition was created in-house on the PressRun platform, with each new edition to coincide with the print publication.

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      • UKOM Taps ComScore As Official Partner BizCommunity

        A leading voice in online audience measurement in the UK, UKOM has signed a deal with comScore to be its partner in the UK market as of 2013. The selection of comScore followed an open tender and rigorous six-month selection process by UKOM, which is jointly owned by the AOP and IAB, and governed by a cross-industry board with representatives of the IAB, AOP, ISBA and IPA. UKOM collectively represents the media measurement interests of the UK's leading digital publishers, advertisers and agencies. comScore will become the exclusive supplier of data for UKOM in January 2013 and the contract will continue for three years.

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      • Scotland Yard Goes Social In Murder Probe BBC

        Police are using Facebook and YouTube to post emotional interviews with the mother and sister of a 15-year-old who was stabbed to death on 10 April 2011 in Edmonton, north London. In the online video, his mother Ingrid Adam said: "I have no words to describe how it feels to hear your son is dead." His sister appeals to anyone with information to come forward or face feeling afraid forever.

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      • Lions Festivals, Haymarket Media Host Digital Awards In Asia M&M Global

        They are extending their joint venture to include The Digital Media Festival and Awards in Asia, which take place in November in Beijing. The awards will include the categories of media and entertainment, apps, gaming, online PR and online marketing. The partnership currently sees both companies running Spikes Asia Festival of Creativity and the Asian Marketing Effectiveness Festival. The management team running those festivals will be in charge of the one in China as well.

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