-
VOD Ads Ready To Take Off
Imagine a media landscape where planners can send tailored ads to specific demographics using the same video-on-demand services that are starting to take off for television programs and movies. ...Read the whole story
-
Inadequate Data Cited For Marketing Campaigns
A new survey of more than 200 marketing executives by the online magazine Reveries claims that they are unable to measure marketing results, regardless of product or service category. ...Read the whole story
Recent Most Read Stories
- Yahoo Launches Lead Gen Biz
- Google Enhanced Campaigns Increase Cost Per Click
- Publicis Groupe's VivaKi Influences Mass Relevance Social Road Map
- Digital Businesses Address Need For Mobile Ops, Sites
- WPP Adds Funding To Fullscreen, Ups Digital Expansion
- MSN, Newsy Partnership To Debut
- Fandango Adds To Video Lineup
- ZO Shaves Global Ad Outlook: Says Internet, Especially Mobile, Will Be Greatest Growth Engines
- Facebook: Sponsored Stories Settlement Gives Users 'Windfall'
- Kiip Debuts Self-Serve Option For Advertisers
Follow MediaPost
-
JoinJoin over 100,000 media, advertising and marketing professionals for Free MediaPost Membership. Member Benefits »
-
- Follow @mediapost
FollowFollow MediaPost News on LinkedIn Today
