Thursday, September 21, 2006
  • Yahoo, Current Launch Vlog Network

    Yahoo will start a new video-sharing site through a partnership with Current TV, the cable network founded by former Vice President Al Gore. The Yahoo Current Network encompasses both professional and amateur videos aimed at 18- to-24-year-olds, and will debut with four channels on Yahoo Video. ...Read the whole story

  • New York Times Partners With Wednesday launched a new feature designed to make its articles more interactive. The offering, provided through a deal with, allows online readers to get more information about any word in an article by pressing the "alt" key while clicking on that word. ...Read the whole story

  • Analyst: Auto, Financial Ad Slowdown Could Hurt Digitas, aQuantive

    In response to Yahoo's disclosure Tuesday of falling ad sales in autos and financial services, Merrill Lynch media analyst Lauren Rich Fine said that digital agencies aQuantive and Digitas also might face revenue challenges. ...Read the whole story

  • One In Five Seek Political Info Online

    The upcoming mid-term elections are already spurring U.S. adults to seek news about politics, according to a new report by the Pew Internet & American Life Project. Pew reported Wednesday that 26 million Americans, or 19 percent of adult Web users, said they went online for political information on a typical day in August. ...Read the whole story

  • Creative All Stars Announced

    * Peter Kang * Kirk Drummond * Hillary Evans ...Read the whole story

Rich Media: How To Make It Work For You

From polite banners and expandable ad units to newer creative executions like full-page video ads, rich media offers marketers tremendous potential for the marketing mix. ...More

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