Coca-Cola is teaming up with YouTube for a new joint marketing effort that lets users select or create their own holiday video "cards" to … Read the whole story
A recent story, well reported in the online trade press, was the news that most of the ad dollars online go to a handful … Read the whole story
Signaling growing competition to lure online video talent, The Daily Reel this week will begin paying for video clips. Dubbed "The Daily Reel Premieres," … Read the whole story
Google has started offering AdWords marketers free Web hosting for AdWords--a move that encourages small advertisers without a Web presence to start buying paid … Read the whole story
Online holiday spending--for toys and video games, in particular--continues its steep rise, according to the latest research from Nielsen//NetRatings. From the end of October … Read the whole story