More than 90% of the 250-plus marketers surveyed for a study set for release at the ANA Annual Meeting say they plan to increase … Read the whole story

Check back throughout the weekend for updates on all the action at the ANA Annual Meeting in Phoenix. Check it out and add to … Read the whole story

Algonquin J. Calhoun, an online marketing executive with a Midwest-based manufacturing firm, last week discovered that he has been talking to himself for nearly … Read the whole story

What makes a successful leader in the emerging Marketing and Media Ecosystem 2010? New research from the ANA and management consulting firm Booz Allen … Read the whole story

Online publishers need to offer increasingly innovative ways for marketers to reach their audiences if they want to keep their share of ad dollars … Read the whole story

The mobile content and services feeding frenzy continues, as San Francisco-based SendMe has announced its acquisition of the mbuzzy online and mobile community. Refresh … Read the whole story

The Interactive Advertising Bureau and its Lead Generation Committee have set a firm deadline for the adoption of guidelines regarding the practice of online … Read the whole story

Continuing on the acquisition track, CBS has paid $10 million for a nine-month-old celebrity gossip site named Dotspotter. The acquisition follows a string of … Read the whole story