Fox is pairing with social networking service Passenger to launch a private online community giving the network access to ongoing audience feedback on programming … Read the whole story
There's little question that marketers are under increased pressure to deliver positive results from every dollar of their marketing programs. Read the whole story
Invision Inc., a supplier of network integrated media ad sales software, today is expected to announce its entrance into the burgeoning online ad auction … Read the whole story
World-famous designer Vera Wang will be the first guest blogger on Brides.com's recently launched "Wedded Bit" blog. Her posts will discuss a wide range … Read the whole story
Advertisers may see the Web and all its iterations--from online video, to casual games and social networking--as an ideal channel for reaching young adult … Read the whole story
The film industry is asking a judge to leave intact a verdict ordering Minnesota resident Jammie Thomas to pay record labels $220,000 for allegedly … Read the whole story
Nielsen Online and comScore have released their search market share rankings for May, and as usual, Google has taken a spot atop the heap. … Read the whole story
Hands-free marketing and advertising campaigns from LG Mobile to Ford Motor Co. and Microsoft seek to stop consumers from driving under the influence of … Read the whole story