A drop in mobile phone sales may be the latest sign that the stumbling economy is taking a toll on consumers. Unit sales of … Read the whole story
MediaPost has selected its 2008 Online All Stars in the Media, Marketing and Creative categories. They are: Media Sarah Fay, CEO, Aegis North America … Read the whole story
To date, engagement has largely been used as a measure of success for social media marketing. Defining what engagement means in this Read the whole story
Several search marketing tech and services firms rolled out upgrades to their product suites at the Search Engine Strategies (SES) San Jose conference on … Read the whole story
More than 80% of small and medium-sized businesses (SMBs) surveyed said they plan to maintain or increase ad spending over the next 12 months … Read the whole story
Some brands attempt to engage the blogosphere by targeting the top 30 blogs in their industry. By contrast, Graco has pursued a more long-term, … Read the whole story
The Olympic Web sites of NBC and Yahoo have gotten their share of attention for garnering strong ratings so far during the Games. But … Read the whole story