Citing a pronounced weakening in market conditions in recent weeks, the influential Wall Street equities research team at J.P.Morgan has reduced its online advertising … Read the whole story
Despite advertisers' cuts to traditional media budgets and a slowdown in the rate of growth, the total dollars spent on Internet advertising will continue … Read the whole story
- COMMENTARY
The Obama campaign has provided the advertising industry with the template brands should use in planning the integration of mobile Read the whole story
Finding creative ways to produce content amid widespread cost-cutting, AOL Living today is expected to launch a 5-minute video feature highlighting the top five … Read the whole story
MySpace is teaming with MTV Networks on an innovative deal that will insert ads on MTV-owned videos uploaded to the social networking site by … Read the whole story
Frustrated by eBay's and Yahoo's alleged failure to stop unauthorized sales of his designs, a clip art vendor has sued the Web sites for … Read the whole story
Barack Obama's campaign stepped up online advertising in September as the financial crisis emerged as a major issue in the presidential election. Display ad … Read the whole story
Agencies have begun to take the oversaturated buzzword "engagement" and placing it at the crossroads between online technology and human issues to give it … Read the whole story
