Twitter finally has an ad model, but some want to know if the future of advertising at Twitter could stifle the site's growth. Some … Read the whole story
The bylined numbers game and why you should never read any story that has a numeral in the headline. Read the whole story
When the Interactive Advertising Bureau reported that online ad spending hit a higher-than-expected $5.9 billion in the first quarter, research firms and Wall Street … Read the whole story
With the early May introduction of the Boucher-Stearns Online Privacy Act, a bi-partisan draft legislation poised to regulate personally identifiable information transmitted online, marketers … Read the whole story
Sony spokesperson Kevin Butler, a fictional character created as part of the company's "It Only Does Everything" advertising campaign, will target messages to women … Read the whole story
Marking its first acquisition to date, The Huffington Post on Thursday said it bought custom software enterprise Adaptive Semantics. Prior to the acquisition, HuffPost … Read the whole story
Video ad network BrightRoll Thursday rolled out a new suite of analytics tools from third-party research firms including comScore, Nielsen and InsightExpress. Among them, … Read the whole story
MySpace late Thursday confirmed the abrupt departure of Co-President Jason Hirschhorn. Co-president Mike Jones will now step into the role of sole president of … Read the whole story
AOL on Thursday confirmed selling Bebo to private investment firm Criterion Capital Partners, but reported sale numbers make the deal hardly worth celebrating. Indeed, … Read the whole story
The Federal Communications Commission's decision Thursday to consider reclassifying broadband access as a "Title II" telecommunications service was met with cheers by neutrality advocates … Read the whole story