The average "innocuous invalid rate" in Anchor Intelligence's network declined to 29.8% in the second quarter in 2010, representing a 36.1% sequential decrease. That … Read the whole story

Manish Bhatia, one of the pioneers of online audience measurement, and the head of Nielsen Co.'s digital media initiatives, is out as part of … Read the whole story

Search engine marketing experts trying to pull data from their Google AdWords account during the past three weeks may have encountered a roadblock. What … Read the whole story

Reunion site Classmates.com is asking a federal judge to dismiss a lawsuit alleging that the site violated users' privacy by revising its default settings … Read the whole story

Netflix has entered into a partnership with Hollywood production shop Relativity Media, which will give it exclusive streaming rights to movies under Relativity's distribution … Read the whole story

Local search via mobile is gaining steam as a way to find nearby retailers, according to the latest Smartphone Intelligence survey from online research … Read the whole story

How did Facebook so easily survive its most recent privacy backlash? Chalk it up to the addictive personalities and naiveté of its many female … Read the whole story