Generation Y likes to play, but Generation X is willing to pay. Based on analyzing 1.4 billion sessions from over 20 million users, Flurry … Read the whole story
Google added a feature that lets marketers see the number of clicks that products generate on Google Shopping within a specific time period. Advertisers … Read the whole story
- COMMENTARY
I read that Klout has just measured its 100 millionth person (or entity, perhaps). Read the whole story
The appetite for watching video on mobile devices continues to grow. New findings from Rhythm NewMedia out this week show views of full-length TV … Read the whole story
Online forum operator CrowdGather on Thursday announced the acquisition of community-building platform Yuku. In audience terms, CrowdGather expects to add approximately 80 million page … Read the whole story
Mobile app downloads will surpass 18 billion by the end of this year, an increase of 144% from the 7.4 billion in downloads worldwide … Read the whole story
Google acquired the review and ratings service Zagat Survey, known for supporting local businesses and advertisers in the restaurant biz. The deal combines the … Read the whole story
Havas Digital, a unit of the Paris-based ad holding company, has selected Evidon to provide its agencies with a suite of privacy analytics tools … Read the whole story
A coalition of advocacy groups in the U.S. and Europe are calling on government officials to reject the ad industry's self-regulatory privacy program. Read the whole story
