• Google's Tim Reis Reveals 'Mobile Playbook' by Mark Walsh

    Marketers have to define their value proposition by figuring out what customers want to do with their business in mobile and delivering those services. Per Google, 95% of smartphone users have searched for local info and 90% of those people have acted on the search results they got. ...Read the whole story

  • Adobe: Tablets To Outpace Smartphone Traffic by Laurie Sullivan

    The share of Web site traffic on tablets grew more than 300% in the past year, according to research released Tuesday. Tablets' share of Web site traffic will exceed smartphone traffic by early 2013, reaching 10% of total Web site traffic in 2014. ...Read the whole story

  • Ziff Davis Adds 'Computer Shopper' To Digital Portfolio by Gavin O'Malley

    Investing further in the technology information space, Ziff Davis has added ComputerShopper.com to its network of Web properties. ComputerShopper.com joins PCMag.com, ExtremeTech.com, Geek.com, Toolbox.com and LogicBuy.com in Ziff Davis' group of owned-and-operated Web properties. ...Read the whole story

  • Curalate Analyzes Pinterest Images by Laurie Sullivan

    Curalate will roll out a platform Tuesday that curates images on Pinterest and analyzes sharing behavior and the types of photos pinned on boards similar to the way technology might evaluate text in a conversation. It gives brands insights into how people view products or services. ...Read the whole story

  • Zinio CMO Reflects On Competitive Mobile Magazine World by Mark Walsh

    With an explosion of rival newsstand and reader apps, Zinio has to ensure it doesn't get bypassed by everyone from Amazon to Zite. Online Media Daily sat down with Zinio CMO Jeanniey Mullen to talk about how the company deals with a dynamic, ever-changing digital world. ...Read the whole story

  • New Coalition Opposes Verizon-Cable Alliance by Wendy Davis

    Telecoms T-Mobile, Sprint Nextel, the watchdog Public Knowledge and other organizations have banded together in a new coalition, The Alliance for Broadband Competition, which opposes Verizon's pending deal with cable companies. ...Read the whole story

  • Allrecipes.com Launches OOH 'Dinner' Campaign by Erik Sass

    AllRecipes.com is plastering high-traffic commuter hubs in downtown Los Angeles with out-of-home ads showing the most popular local food items alongside QR codes. They lead users to the relevant recipes, allowing them to create a shopping list that can be accessed at the store via smartphone or using the AllRecipes.com Dinner Spinner app. ...Read the whole story

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