Online marketers might have to revamp their Web sites in order to ensure that mobile users can easily view any disclaimers, the Federal Trade … Read the whole story
NEW ORLEANS -- Adland's senior media executives took center stage at the 4As Conference Tuesday morning to grapple with some of the industry's thorniest … Read the whole story
LinkedIn has launched a new ad offering that allows marketers to run SlideShare presentations within standard display units on the site. Using SlideShare Content … Read the whole story
The Federal Communications Commission has approved the merger of T-Mobile USA with prepaid wireless provider MetroPCS Communications. The Department of Justice cleared the proposed … Read the whole story
A Chrome code review notification being built as an extension into Google's operating system (OS) and browser provides insight into the added features Google … Read the whole story
Click-through rates on tablets outperform smartphones by 250% for branding campaigns, but also lead when it comes to direct-response campaigns. For branding campaigns especially, … Read the whole story
After nearly a decade of dabbling, Conde Nast Entertainment is finally getting serious about original video content. This week, the media company is rolling … Read the whole story
Tablet apps will generate $8.8 billion in revenue this year, while the larger volume of smartphone apps will drive $16.4 billion. Read the whole story
Mobile marketing firm Velti on Tuesday reported a loss on higher operating costs in the fourth quarter as it continues to shift the focus … Read the whole story
'The New York Times' is about to unveil a major redesign of its Web site, with a new configuration resembling a mobile app. The … Read the whole story
What happens when real-time marketing meets the real world? We're about to find out, as a number of players have been developing the infrastructure … Read the whole story