Joule, the mobile marketing unit of WPP's tenthavenue division, this morning will announce a reorganization. The move follows the departure of global CEO Michael … Read the whole story
Mindshare has appointed mobile industry veteran Jeff Malmad as mobile leader, a new position that signals the agency's continuing effort to ramp up its … Read the whole story
Driven by consumers' continued embrace of all things digital, domestic digital ad revenue hit $9.6 billion in the first quarter of the year. The … Read the whole story
Hearst Magazines named Klas Uden as its new vice president of digital and acquisition marketing. At Hearst, Uden's role spans marketing and acquisition for … Read the whole story
Android OS phone users now have access to Vine, a mobile app that enables users to create and post video clips, allowing Twitter followers … Read the whole story
Rich media ads running on social-networking sites in mobile tend to outperform the same ads on regular mobile sites. Rich media ads running in … Read the whole story
MediaMath rolled pixel-free technology acquired from Akamai's ad business in January into its Adroit business unit, relaunching Tuesday as Adroit Digital. Read the whole story
Google is asking a judge to dismiss a lawsuit filed by six Android users who say the company violated their privacy. The consumers, who … Read the whole story
Knowing how different your retail business was just 10 years ago, imagine how different it will need to be in 10 more years. You're … Read the whole story
Search optimization, social amplification tools, headline testing and the promotion of related and popular content are of paramount importance to all content sites. The … Read the whole story